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Privacy Policy

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Last updated: 1 September 2025
Reviewed annually

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This privacy policy sets out how Peninsula Private Medical Ltd (“we”, “us”, “our”) uses and protects any information that you give us when you use this website: www.peninsulaprivatemedical.co.uk.

We are committed to ensuring that your privacy is protected. If we ask you to provide information by which you can be identified, you can be assured it will only be used in accordance with this policy.

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1. Who We Are
   •    Organisation name: Peninsula Private Medical Ltd
   •    Registered address: 11 Yeo Business Park, Axehayes Farm, Clyst St Mary, Exeter, EX5 1DP
   •    Telephone: 01884 211370
   •    Email: info@peninsulaprivatemedical.co.uk
   •    Data Protection Contact: Registered Manager

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2. Information We Collect

We may collect the following information when you use our website or services:
   •    Name, address, date of birth, gender.
   •    Contact details (email address, phone numbers).
   •    Basic health information required for appointment booking and registration (via ClinicYou).
   •    Insurance details (if applicable).
   •    Information you provide via enquiry forms or newsletter sign-ups.
   •    Technical information such as cookies, IP address, browser type, and site usage (see section 5).

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3. How We Use Your Information

We use the information we collect for:
   •    Appointment booking, administration, and patient communication.
   •    Managing your medical care (records are securely held in ClinicYou, not on this website).
   •    Processing payments via Coherent Healthcare.
   •    Sending newsletters and service updates (if you have opted in).
   •    Internal record-keeping and service improvement.
   •    Referral to laboratories, NHS providers, or private secondary care (with your knowledge).
   •    Informing your NHS GP of care provided, unless you explicitly decline.

We will never sell your personal information for commercial purposes.

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4. Sharing Your Information

We may share your information with:
   •    ClinicYou – for booking and medical record management.
   •    Coherent Healthcare – payment processing.
   •    Laboratories – where investigations are required.
   •    Secondary care providers – for referrals (NHS and private).
   •    Your NHS GP – unless you decline.

All sharing is undertaken in line with GDPR and with your consent where appropriate.

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5. Cookies & Tracking

This website uses cookies to enhance your browsing experience and to track visitor behaviour using Google Analytics.
   •    On your first visit, you will be asked to accept or decline cookies via our cookie banner.
   •    Cookies are small files placed on your device to help us improve our site and tailor content.
   •    You can block cookies in your browser settings if you prefer.

We also embed social media feeds (Facebook, Instagram, LinkedIn) and ClinicYou booking functionality. These third parties may set their own cookies—please review their privacy policies separately.

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6. Security

We are committed to keeping your data secure. We have put in place appropriate physical, electronic, and managerial procedures to protect against unauthorised access, alteration, disclosure, or loss of your information.

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7. Your Rights

Under UK GDPR, you have the right to:
   •    Access the personal data we hold about you.
   •    Request correction of inaccurate data.
   •    Request deletion of your data (where appropriate).
   •    Object to processing or request restriction of processing.
   •    Withdraw consent to marketing at any time.

To exercise these rights, please contact us at info@peninsulaprivatemedical.co.uk or 01884 211370.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
   •    Website: www.ico.org.uk
   •    Tel: 0303 123 1113

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8. Links to Other Websites

Our website may contain links to external websites. Once you leave our site, we are not responsible for the protection and privacy of information you provide on other websites. Please check their privacy policies.

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9. Updates to this Policy

We may update this policy from time to time by posting the new version on this page. Please check back regularly to ensure you are happy with any changes.

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